青青渠文化QINGQU CULTURE
A PROGRAMME TO SHAPE TOGETHER

Tea origins & study experiences

Make the origin visible and respect the work behind tea.

For growers, cooperatives, regional businesses and study partners

How we can shape the programme

  1. Use local sources to explain the environment, craft and work behind tea.
  2. Co-design visits and learning activities with local partners.
  3. Review feedback and actual outcomes when assessing value for the region.

Potential project deliverables

  • Origin content and resource review
  • Study visit route proposal
  • Interpretation and participation outline
  • Feedback and outcome record

What to clarify before starting

The audience, desired outcomes, venue, group size, timing, available facilities and budget range inform the scope and delivery arrangements.

How to review the value of the project

Review whether participants understood the core content, had meaningful opportunities to practise and can reuse materials afterwards. For brand or origin projects, assess business value using actual feedback and outcomes.

These are potential collaboration directions. Content, facilitators, timing and fees are agreed separately for each project.

LET’S CREATE SOMETHING MEANINGFUL

Create a meaningful connection through tea.

Start with a clear purpose. Shape the audience, content and deliverables together.

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